Edible eCommerce and Mobile Commerce: 22 Sites You Can Indulge Into
Have you noticed lately, how many food delivery sites appear and lure us in? Food eCommerce, or edible eCommerce is reaching its true prime with many sites and mobile apps, competing for our stomachs and wallets and servicing us at times when we forget or have a hard time managing our busy lifestyle.
Here is my list of 22 delivery, food, grocery or nutrition commerce with sites and mobile apps in which you can indulge into to feed your senses, ranked by the volume of site traffic per Compete.
1. Grubhub.com with over 1M unique visitors, allows you to find a restaurant of your choice in your city and get it to your place real quick. The founders, Matt Maloney and Mike Evans, started the company in 2004, now serving in 300 cities, through the daily grind and hustle, and successful sum of $84M investment raised to scale. Not bad at all, connecting hungry people with restaurants that deliver.
2. Vine.com or Vine Market is an Amazon-family site that targets people with food allergies and restrictive diets. You can shop for peanut-free, gluten-free or other-chemical you cannot stand-free items. You can also do so by your special diet: kosher or vegan as an example. Plus, the site offers educational content on preservatives and chemicals that you should avoid. So, this is an alternative for health-conscious shoppers, plus you get it shipped free at $49 spending threshold.
3. Naturebox.com with over 200K unique visitors, lets you enjoy healthy snacking and develop a habit that pays both (you and them, since it is a subscription service). The site offers over 100 ways to snack happy for $19.95 a month and is off to build its own products and a brand of healthy snack foods with the raised investment of $8.5M.
4. Plated.com that gets over 110K unique visitors, and surely will get more after its founders appeared on SharkTank last week. The site allows you to enjoy healthy meals a whole week, by getting packaged ingredients and the recipes shipped to you for a monthly subscription of $12 per month/per plate. You still have to cook it, but the founders claim their customers turn the experience into a weekly ritual with their loved ones and spouses.
5. BlueApron.com with over 100K monthly traffic, operates in the same space as the Plated with $9.99 per meal/plate subscription. It offers recipes, pre-portioned ingredients and a chance to become a savvy cook with a promise to introduce you to a new ingredient in the process. The team secured $5M funding last summer and is expanding its capability to deliver 100,000 meals a month.
6. HelloFresh.com is a Rocket Internet baby with a hefty $7.5M investment from Russian VCs. The site gets over 32K unique visitors in US and directly competes with BlueApron and Plated, delivering pre-packaged ingredients for meals to cook. The company is also well present in Australia, Germany, UK and Netherlands.
7. Lovewithfood.com with over 25K uniques, offers you to indulge into healthy snacking for $10 a month, while also donating a meal to the food bank. If you like what you snack on, you can buy more of it on the site outside your subscriptions. It is a sure alternative for NatureBox and Vine Market.
8. Postmates.com with over 24,000 unique visitors, reaching 10,000 meals this week offers a quick way to get your lunch ordered via mobile (iPhone and android) from a variety of establishments in your area for $5 start delivery charge and delivered promptly (it claims under 1hr) by its courier that maneuvers the city traffic on a bike. The team got over $21M in funding and expanding like crazy.
9. SpoonRocket.com with over 19K uniques, is a local Bay area, Y combinator startup from Berkley offers healthy meals and delivery at $8 per plate. The meals are prepared in house from scratch and you have an option to choose from 2 specials a day in your area (sf limited to the east side, or east bay) and they are delivered in SpoonRocket’s own cars, making sure they are hot (heated) and serviced fast. Not bad!
10. Instacart.com is a grocery delivery company, launched by former Amazonian, does so within 1 hr. and currently gets over 19K unique visitors monthly. The site allows you to shop your favorite local stores (Whole Foods, Rainbow Grocery SF, Costco and others) online and via mobile. Its mission to let you never go to your grocery store again, while its revenue model consists of slight markup on products and delivery service. If you are busy or do not want to get out in the rain and still get your grocery shopping done at your favorite shops, you have an option.
11. Munchery.com with over 18K uniques, offers you wholesome meals in a snap from the top local chefs, delivered to your door. Plus, for every ordered dinner, the team also donates one to the local Food Bank. The team is raising another round of financing ($20M) to scale its operations of gourmet-cooked meals. From the product assortment view, the chefs that stand behind the service differentiate the company from other options. You still have to pay for delivery, some tips, but gain more control and perhaps an easy way to splurge on dining when time is tight and you do not wish to mess with your own cooking.
12. GoodEggs.com with over 12K uniques on average, offers an alternative to folks converted against GMO foods and trusting only local farmers to get real, live produce and help the community. I must say, after 3 months of doing my groceries at the Farmers’ Markets (which is also more economical), I look at food with different eyes now and surely taste it with different buds. Though, now being super skeptical what is sold to me at the grocery stores, this service offers an alternative when I might have to skip this trip to harvest my weekly supply. Of course, the prices are a bit marked up if you compare to your weekly farmers’ budget, yet the produce is still coming from the farmers and not disguised as “natural” or “organic” as in our used to believe organic only food store chains.
13. Aloha.com, with 10K uniques, now brings healthy lifestyle to the next level with pretty high quality of nutrients in its products with the right level of convenience. If you are already an avid juicer, yet wish to boost your hectic schedule with some quality pick-me-uppers and nutrient rich snacks, this is a site to explore. You will learn so much more what could be required to live 150 years long.
14. EatStreet.com is similar to Postmates and SpoonRocket, currently reaches 7K uniques, and just succeeded in $6M round of funding this week. Again, for many busy professionals or students, this site offers an alternative way to get your food delivered.
15. TryCaviar.com, with over 7.5K visitors monthly also competes with SF-based Postmates, SpoonRocket, Munchery and EatStreet, targets San Francisco, Seattle and Manhattan and allow you to get your food for $9.99 fee from a place of your choice, while trying to differentiate its assortment as high-rated eateries only. Worth a try?
16. MyEatClub.com with over 7K uniques, positions itself for corporate buyers, admins that are getting food for the entire office from 5 to 500 people at a time. The team is SF local, got $6.5M in funding and growing fast. An alternative for a more organized lunch service in volume sales.
17. DoorDash.com, with 4.8K uniques, launched last summer competes directly with other restaurant delivery services. Not sure on the difference just yet.
18. Eatsprig.com, with 4.6K monthly, launched last fall and competes directly with Munchery. I have a good feeling about this one!
19. Zesty.com, with 4K, a mobile food delivery service competes directly with Munchery and Caviar.
20. PeachDish.com, with over 3K, is a subscription meal service that allows you to explore the southern cuisine and consume what is in season, while it takes over the development of your weekly menu. Not bad!
21. Tapingo.com, with 1.9K on site only, but primarily a mobile app service, allows you to skip lines and crowds and get your orders faster.
22. PlateJoy.com, just launched this year with 1.6K, offers groceries delivery based on weekly meal plans and recipies that its customers can pre-plan to save money and eat well. A very interesting combo.
Are you hungry yet? With those options, you have plenty to choose. Who else did I miss? Do share.
Or do you want to know how to grow customer acquisition when you are starting out?